Updated 2004

Details Report for:
41-3011.00 - Advertising Sales Agents

Sell or solicit advertising, including graphic art, advertising space in publications, custom made signs, or TV and radio advertising time. May obtain leases for outdoor advertising sites or persuade retailer to use sales promotion display items.

Sample of reported job titles: Account Executive, Advertising Sales Representative, Advertising Account Executive, Account Manager, Advertising Consultant, Advertising Representative, Display Advertising Sales Representative, Media Consultant, Retail Advertising Account Executive

View report: Summary  Details  Custom

Tasks  |  Knowledge  |  Skills  |  Abilities  |  Work Activities  |  Work Context  |  Job Zone  |  Interests  |  Work Styles  |  Work Values  |  Work Needs  |  Related Occupations  |  Education  |  Wages & Employment

Tasks   Save Table (XLS/CSV)


Importance
Category Task
87   Core Prepare and deliver sales presentations to new and existing customers to sell new advertising programs, and to protect and increase existing advertising.
86   Core Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
84   Core Maintain assigned account bases while developing new accounts.
83   Core Process all correspondence and paperwork related to accounts.
80   Core Deliver advertising or illustration proofs to customers for approval.
78   Core Draw up contracts for advertising work, and collect payments due.
78   Core Locate and contact potential clients to offer advertising services.
76   Core Provide clients with estimates of the costs of advertising products or services.
75   Core Recommend appropriate sizes and formats for advertising, depending on medium being used.
74   Core Inform customers of available options for advertisement artwork, and provide samples.
73   Core Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
70   Core Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.
70   Core Consult with company officials, sales departments, and advertising agencies to develop promotional plans.
69   Core Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
69   Core Identify new advertising markets, and propose products to serve them.
69   Core Write copy as part of layout.
59   Core Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.
57   Supplemental Gather all relevant material for bid processes, and coordinate bidding and contract approval.
50   Supplemental Arrange for commercial taping sessions, and accompany clients to sessions.
44   Supplemental Write sales outlines for use by staff.

back to top

Knowledge   Save Table (XLS/CSV)


Importance
Knowledge
91   English Language — Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
89   Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
84   Customer and Personal Service — Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
81   Communications and Media — Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
63   Mathematics — Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
56   Administration and Management — Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
49   Clerical — Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
45   Personnel and Human Resources — Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.
40   Economics and Accounting — Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
34   Transportation — Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.
30   Education and Training — Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
28   Telecommunications — Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.
27   Design — Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
27   Psychology — Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
26   Production and Processing — Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.
25   Geography — Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.
20   Computers and Electronics — Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
20   Sociology and Anthropology — Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures and their history and origins.
19   Public Safety and Security — Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.
16   Law and Government — Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.
11   Philosophy and Theology — Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.
  Fine Arts — Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
  Therapy and Counseling — Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.
  Foreign Language — Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.
  History and Archeology — Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.
  Engineering and Technology — Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.
  Building and Construction — Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.
  Chemistry — Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.
  Mechanical — Knowledge of machines and tools, including their designs, uses, repair, and maintenance.
 Biology — Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.
 Food Production — Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.
 Medicine and Dentistry — Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.
 Physics — Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub- atomic structures and processes.

back to top

Skills   Save Table (XLS/CSV)


Importance
Skill
99   Active Listening — Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
94   Time Management — Managing one's own time and the time of others.
85   Speaking — Talking to others to convey information effectively.
84   Mathematics — Using mathematics to solve problems.
81   Negotiation — Bringing others together and trying to reconcile differences.
75   Active Learning — Understanding the implications of new information for both current and future problem-solving and decision-making.
71   Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
69   Service Orientation — Actively looking for ways to help people.
69   Writing — Communicating effectively in writing as appropriate for the needs of the audience.
67   Social Perceptiveness — Being aware of others' reactions and understanding why they react as they do.
65   Coordination — Adjusting actions in relation to others' actions.
63   Complex Problem Solving — Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
63   Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
61   Monitoring — Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
60   Instructing — Teaching others how to do something.
60   Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
55   Persuasion — Persuading others to change their minds or behavior.
52   Learning Strategies — Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things.
52   Management of Financial Resources — Determining how money will be spent to get the work done, and accounting for these expenditures.
50   Troubleshooting — Determining causes of operating errors and deciding what to do about it.
43   Operations Analysis — Analyzing needs and product requirements to create a design.
39   Management of Material Resources — Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.
39   Management of Personnel Resources — Motivating, developing, and directing people as they work, identifying the best people for the job.
35   Equipment Selection — Determining the kind of tools and equipment needed to do a job.
32   Systems Analysis — Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
31   Operation and Control — Controlling operations of equipment or systems.
30   Systems Evaluation — Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
27   Operation Monitoring — Watching gauges, dials, or other indicators to make sure a machine is working properly.
26   Installation — Installing equipment, machines, wiring, or programs to meet specifications.
26   Quality Control Analysis — Conducting tests and inspections of products, services, or processes to evaluate quality or performance.
25   Equipment Maintenance — Performing routine maintenance on equipment and determining when and what kind of maintenance is needed.
17   Programming — Writing computer programs for various purposes.
15   Repairing — Repairing machines or systems using the needed tools.
13   Science — Using scientific rules and methods to solve problems.
  Technology Design — Generating or adapting equipment and technology to serve user needs.

back to top

Abilities   Save Table (XLS/CSV)


Importance
Ability
88   Oral Expression — The ability to communicate information and ideas in speaking so others will understand.
85   Oral Comprehension — The ability to listen to and understand information and ideas presented through spoken words and sentences.
78   Written Expression — The ability to communicate information and ideas in writing so others will understand.
72   Speech Clarity — The ability to speak clearly so others can understand you.
72   Written Comprehension — The ability to read and understand information and ideas presented in writing.
66   Originality — The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.
63   Fluency of Ideas — The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
63   Inductive Reasoning — The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
63   Speech Recognition — The ability to identify and understand the speech of another person.
56   Near Vision — The ability to see details at close range (within a few feet of the observer).
56   Problem Sensitivity — The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.
53   Deductive Reasoning — The ability to apply general rules to specific problems to produce answers that make sense.
50   Information Ordering — The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).
47   Category Flexibility — The ability to generate or use different sets of rules for combining or grouping things in different ways.
35   Flexibility of Closure — The ability to identify or detect a known pattern (a figure, object, word, or sound) that is hidden in other distracting material.
35   Mathematical Reasoning — The ability to choose the right mathematical methods or formulas to solve a problem.
35   Selective Attention — The ability to concentrate on a task over a period of time without being distracted.
28   Number Facility — The ability to add, subtract, multiply, or divide quickly and correctly.
28   Time Sharing — The ability to shift back and forth between two or more activities or sources of information (such as speech, sounds, touch, or other sources).
28   Visualization — The ability to imagine how something will look after it is moved around or when its parts are moved or rearranged.
25   Far Vision — The ability to see details at a distance.
25   Memorization — The ability to remember information such as words, numbers, pictures, and procedures.
25   Speed of Closure — The ability to quickly make sense of, combine, and organize information into meaningful patterns.
25   Visual Color Discrimination — The ability to match or detect differences between colors, including shades of color and brightness.
22   Depth Perception — The ability to judge which of several objects is closer or farther away from you, or to judge the distance between you and an object.
19   Auditory Attention — The ability to focus on a single source of sound in the presence of other distracting sounds.
19   Control Precision — The ability to quickly and repeatedly adjust the controls of a machine or a vehicle to exact positions.
19   Multilimb Coordination — The ability to coordinate two or more limbs (for example, two arms, two legs, or one leg and one arm) while sitting, standing, or lying down. It does not involve performing the activities while the whole body is in motion.
19   Perceptual Speed — The ability to quickly and accurately compare similarities and differences among sets of letters, numbers, objects, pictures, or patterns. The things to be compared may be presented at the same time or one after the other. This ability also includes comparing a presented object with a remembered object.
16   Trunk Strength — The ability to use your abdominal and lower back muscles to support part of the body repeatedly or continuously over time without 'giving out' or fatiguing.
13   Finger Dexterity — The ability to make precisely coordinated movements of the fingers of one or both hands to grasp, manipulate, or assemble very small objects.
13   Manual Dexterity — The ability to quickly move your hand, your hand together with your arm, or your two hands to grasp, manipulate, or assemble objects.
10   Arm-Hand Steadiness — The ability to keep your hand and arm steady while moving your arm or while holding your arm and hand in one position.
10   Gross Body Coordination — The ability to coordinate the movement of your arms, legs, and torso together when the whole body is in motion.
10   Stamina — The ability to exert yourself physically over long periods of time without getting winded or out of breath.
  Glare Sensitivity — The ability to see objects in the presence of glare or bright lighting.
  Night Vision — The ability to see under low light conditions.
  Peripheral Vision — The ability to see objects or movement of objects to one's side when the eyes are looking ahead.
  Reaction Time — The ability to quickly respond (with the hand, finger, or foot) to a signal (sound, light, picture) when it appears.
  Spatial Orientation — The ability to know your location in relation to the environment or to know where other objects are in relation to you.
  Speed of Limb Movement — The ability to quickly move the arms and legs.
  Hearing Sensitivity — The ability to detect or tell the differences between sounds that vary in pitch and loudness.
  Rate Control — The ability to time your movements or the movement of a piece of equipment in anticipation of changes in the speed and/or direction of a moving object or scene.
  Response Orientation — The ability to choose quickly between two or more movements in response to two or more different signals (lights, sounds, pictures). It includes the speed with which the correct response is started with the hand, foot, or other body part.
  Sound Localization — The ability to tell the direction from which a sound originated.
  Wrist-Finger Speed — The ability to make fast, simple, repeated movements of the fingers, hands, and wrists.
 Dynamic Flexibility — The ability to quickly and repeatedly bend, stretch, twist, or reach out with your body, arms, and/or legs.
 Dynamic Strength — The ability to exert muscle force repeatedly or continuously over time. This involves muscular endurance and resistance to muscle fatigue.
 Explosive Strength — The ability to use short bursts of muscle force to propel oneself (as in jumping or sprinting), or to throw an object.
 Extent Flexibility — The ability to bend, stretch, twist, or reach with your body, arms, and/or legs.
 Gross Body Equilibrium — The ability to keep or regain your body balance or stay upright when in an unstable position.
 Static Strength — The ability to exert maximum muscle force to lift, push, pull, or carry objects.

back to top

Work Activities   Save Table (XLS/CSV)


Importance
Work Activity
93   Selling or Influencing Others — Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
  • conduct sales presentations
  • sell products or services
  • sell products through advertising
92   Getting Information — Observing, receiving, and otherwise obtaining information from all relevant sources.
  • access media advertising services
  • obtain information from individuals
89   Communicating with Persons Outside Organization — Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
  • interview customers
  • make presentations
88   Establishing and Maintaining Interpersonal Relationships — Developing constructive and cooperative working relationships with others, and maintaining them over time.
81   Organizing, Planning, and Prioritizing Work — Developing specific goals and plans to prioritize, organize, and accomplish your work.
  • prepare promotional plans
78   Communicating with Supervisors, Peers, or Subordinates — Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
78   Making Decisions and Solving Problems — Analyzing information and evaluating results to choose the best solution and solve problems.
  • determine customer needs
78   Performing for or Working Directly with the Public — Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
  • collect payment
  • demonstrate goods or services
  • provide customer service
78   Resolving Conflicts and Negotiating with Others — Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others.
  • negotiate term of sale or services with customer
71   Thinking Creatively — Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
  • design advertising layouts
  • write advertising copy
  • write sales or informational speeches
71   Updating and Using Relevant Knowledge — Keeping up-to-date technically and applying new knowledge to your job.
  • use interpersonal communication techniques
  • use knowledge of sales contracts
  • use knowledge of written communication in sales work
  • use public speaking techniques
69   Identifying Objects, Actions, and Events — Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.
69   Interacting With Computers — Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • use computer graphics design software
  • use computers to enter, access or retrieve data
  • use word processing or desktop publishing software
67   Performing Administrative Activities — Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.
65   Developing Objectives and Strategies — Establishing long-range objectives and specifying the strategies and actions to achieve them.
  • develop advertising strategy
  • formulate writing approach through analysis of advertising trends
61   Provide Consultation and Advice to Others — Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics.
  • advise clients or customers
60   Analyzing Data or Information — Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.
59   Processing Information — Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.
  • calculate rates for organization's products or services
  • compute financial data
  • prepare list of prospective customers
54   Coordinating the Work and Activities of Others — Getting members of a group to work together to accomplish tasks.
51   Developing and Building Teams — Encouraging and building mutual trust, respect, and cooperation among team members.
50   Scheduling Work and Activities — Scheduling events, programs, and activities, as well as the work of others.
49   Judging the Qualities of Things, Services, or People — Assessing the value, importance, or quality of things or people.
46   Interpreting the Meaning of Information for Others — Translating or explaining what information means and how it can be used.
45   Monitor Processes, Materials, or Surroundings — Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.
  • monitor consumer or marketing trends
44   Documenting/Recording Information — Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.
40   Operating Vehicles, Mechanized Devices, or Equipment — Running, maneuvering, navigating, or driving vehicles or mechanized equipment, such as forklifts, passenger vehicles, aircraft, or water craft.
38   Estimating the Quantifiable Characteristics of Products, Events, or Information — Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity.
31   Assisting and Caring for Others — Providing personal assistance, medical attention, emotional support, or other personal care to others such as coworkers, customers, or patients.
30   Guiding, Directing, and Motivating Subordinates — Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.
29   Evaluating Information to Determine Compliance with Standards — Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards.
26   Coaching and Developing Others — Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.
24   Monitoring and Controlling Resources — Monitoring and controlling resources and overseeing the spending of money.
20   Controlling Machines and Processes — Using either control mechanisms or direct physical activity to operate machines or processes (not including computers or vehicles).
19   Handling and Moving Objects — Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.
19   Performing General Physical Activities — Performing physical activities that require considerable use of your arms and legs and moving your whole body, such as climbing, lifting, balancing, walking, stooping, and handling of materials.
17   Staffing Organizational Units — Recruiting, interviewing, selecting, hiring, and promoting employees in an organization.
16   Inspecting Equipment, Structures, or Material — Inspecting equipment, structures, or materials to identify the cause of errors or other problems or defects.
11   Drafting, Laying Out, and Specifying Technical Devices, Parts, and Equipment — Providing documentation, detailed instructions, drawings, or specifications to tell others about how devices, parts, equipment, or structures are to be fabricated, constructed, assembled, modified, maintained, or used.
11   Training and Teaching Others — Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.
  Repairing and Maintaining Electronic Equipment — Servicing, repairing, calibrating, regulating, fine-tuning, or testing machines, devices, and equipment that operate primarily on the basis of electrical or electronic (not mechanical) principles.
  Repairing and Maintaining Mechanical Equipment — Servicing, repairing, adjusting, and testing machines, devices, moving parts, and equipment that operate primarily on the basis of mechanical (not electronic) principles.

back to top

Work Context   Save Table (XLS/CSV)


Context
Work Context
100   Contact With Others — How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it?
100   Deal With External Customers — How important is it to work with external customers or the public in this job?
100   Telephone — How often do you have telephone conversations in this job?
99   Face-to-Face Discussions — How often do you have to have face-to-face discussions with individuals or teams in this job?
98   Time Pressure — How often does this job require the worker to meet strict deadlines?
97   In an Enclosed Vehicle or Equipment — How often does this job require working in a closed vehicle or equipment (e.g., car)?
94   Level of Competition — To what extent does this job require the worker to compete or to be aware of competitive pressures?
93   Letters and Memos — How often does the job require written letters and memos?
92   Importance of Being Exact or Accurate — How important is being very exact or highly accurate in performing this job?
85   Outdoors, Exposed to Weather — How often does this job require working outdoors, exposed to all weather conditions?
83   Frequency of Decision Making — How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization?
83   Indoors, Environmentally Controlled — How often does this job require working indoors in environmentally controlled conditions?
82   Structured versus Unstructured Work — To what extent is this job structured for the worker, rather than allowing the worker to determine tasks, priorities, and goals?
81   Freedom to Make Decisions — How much decision making freedom, without supervision, does the job offer?
76   Impact of Decisions on Co-workers or Company Results — How do the decisions an employee makes impact the results of co-workers, clients or the company?
75   Coordinate or Lead Others — How important is it to coordinate or lead others in accomplishing work activities in this job?
70   Work With Work Group or Team — How important is it to work with others in a group or team in this job?
69   Frequency of Conflict Situations — How often are there conflict situations the employee has to face in this job?
69   Physical Proximity — To what extent does this job require the worker to perform job tasks in close physical proximity to other people?
64   Deal With Unpleasant or Angry People — How frequently does the worker have to deal with unpleasant, angry, or discourteous individuals as part of the job requirements?
64   Duration of Typical Work Week — Number of hours typically worked in one week.
60   Spend Time Standing — How much does this job require standing?
50   Spend Time Sitting — How much does this job require sitting?
48   Very Hot or Cold Temperatures — How often does this job require working in very hot (above 90 F degrees) or very cold (below 32 F degrees) temperatures?
45   Sounds, Noise Levels Are Distracting or Uncomfortable — How often does this job require working exposed to sounds and noise levels that are distracting or uncomfortable?
43   Electronic Mail — How often do you use electronic mail in this job?
40   Spend Time Walking and Running — How much does this job require walking and running?
39   Importance of Repeating Same Tasks — How important is repeating the same physical activities (e.g., key entry) or mental activities (e.g., checking entries in a ledger) over and over, without stopping, to performing this job?
24   Consequence of Error — How serious would the result usually be if the worker made a mistake that was not readily correctable?
23   Public Speaking — How often do you have to perform public speaking in this job?
20   Exposed to Contaminants — How often does this job require working exposed to contaminants (such as pollutants, gases, dust or odors)?
20   Responsibility for Outcomes and Results — How responsible is the worker for work outcomes and results of other workers?
19   Pace Determined by Speed of Equipment — How important is it to this job that the pace is determined by the speed of equipment or machinery? (This does not refer to keeping busy at all times on this job.)
19   Spend Time Making Repetitive Motions — How much does this job require making repetitive motions?
16   Degree of Automation — How automated is the job?
16   Spend Time Bending or Twisting the Body — How much does this job require bending or twisting your body?
13   Extremely Bright or Inadequate Lighting — How often does this job require working in extremely bright or inadequate lighting conditions?
12   Indoors, Not Environmentally Controlled — How often does this job require working indoors in non-controlled environmental conditions (e.g., warehouse without heat)?
  Responsible for Others' Health and Safety — How much responsibility is there for the health and safety of others in this job?
  Outdoors, Under Cover — How often does this job require working outdoors, under cover (e.g., structure with roof but no walls)?
  In an Open Vehicle or Equipment — How often does this job require working in an open vehicle or equipment (e.g., tractor)?
  Spend Time Using Your Hands to Handle, Control, or Feel Objects, Tools, or Controls — How much does this job require using your hands to handle, control, or feel objects, tools or controls?
  Work Schedules — How regular are the work schedules for this job?
  Deal With Physically Aggressive People — How frequently does this job require the worker to deal with physical aggression of violent individuals?
  Exposed to Hazardous Equipment — How often does this job require exposure to hazardous equipment?
  Exposed to Minor Burns, Cuts, Bites, or Stings — How often does this job require exposure to minor burns, cuts, bites, or stings?
  Spend Time Keeping or Regaining Balance — How much does this job require keeping or regaining your balance?
  Spend Time Kneeling, Crouching, Stooping, or Crawling — How much does this job require kneeling, crouching, stooping or crawling?
 Cramped Work Space, Awkward Positions — How often does this job require working in cramped work spaces that requires getting into awkward positions?
 Exposed to Disease or Infections — How often does this job require exposure to disease/infections?
 Exposed to Hazardous Conditions — How often does this job require exposure to hazardous conditions?
 Exposed to High Places — How often does this job require exposure to high places?
 Exposed to Radiation — How often does this job require exposure to radiation?
 Exposed to Whole Body Vibration — How often does this job require exposure to whole body vibration (e.g., operate a jackhammer)?
 Spend Time Climbing Ladders, Scaffolds, or Poles — How much does this job require climbing ladders, scaffolds, or poles?
 Wear Common Protective or Safety Equipment such as Safety Shoes, Glasses, Gloves, Hearing Protection, Hard Hats, or Life Jackets — How much does this job require wearing common protective or safety equipment such as safety shoes, glasses, gloves, hard hats or life jackets?
 Wear Specialized Protective or Safety Equipment such as Breathing Apparatus, Safety Harness, Full Protection Suits, or Radiation Protection — How much does this job require wearing specialized protective or safety equipment such as breathing apparatus, safety harness, full protection suits, or radiation protection?

back to top

Job Zone   Save Table (XLS/CSV)

Component Description
Title Job Zone Three: Medium Preparation Needed
 
Overall Experience Previous work-related skill, knowledge, or experience is required for these occupations. For example, an electrician must have completed three or four years of apprenticeship or several years of vocational training, and often must have passed a licensing exam, in order to perform the job.
 
Job Training Employees in these occupations usually need one or two years of training involving both on-the-job experience and informal training with experienced workers.
 
Job Zone Examples These occupations usually involve using communication and organizational skills to coordinate, supervise, manage, or train others to accomplish goals. Examples include funeral directors, electricians, forest and conservation technicians, legal secretaries, interviewers, and insurance sales agents.
 
SVP Range (6.0 to < 7.0)
 
Education Most occupations in this zone require training in vocational schools, related on-the-job experience, or an associate's degree. Some may require a bachelor's degree.

back to top

Interests   Save Table (XLS/CSV)


Occupational Interest
Interest
94   Enterprising — Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.
50   Conventional — Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.
50   Social — Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.
44   Artistic — Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.
22   Realistic — Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.
17   Investigative — Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.

back to top

Work Styles   Save Table (XLS/CSV)


Importance
Work Style
99   Dependability — Job requires being reliable, responsible, and dependable, and fulfilling obligations.
97   Initiative — Job requires a willingness to take on responsibilities and challenges.
97   Persistence — Job requires persistence in the face of obstacles.
96   Achievement/Effort — Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.
96   Attention to Detail — Job requires being careful about detail and thorough in completing work tasks.
94   Adaptability/Flexibility — Job requires being open to change (positive or negative) and to considerable variety in the workplace.
94   Stress Tolerance — Job requires accepting criticism and dealing calmly and effectively with high stress situations.
92   Integrity — Job requires being honest and ethical.
87   Cooperation — Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.
86   Independence — Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done.
86   Social Orientation — Job requires preferring to work with others rather than alone, and being personally connected with others on the job.
83   Innovation — Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems.
83   Self Control — Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.
80   Concern for Others — Job requires being sensitive to others' needs and feelings and being understanding and helpful on the job.
77   Leadership — Job requires a willingness to lead, take charge, and offer opinions and direction.
76   Analytical Thinking — Job requires analyzing information and using logic to address work-related issues and problems.

back to top

Work Values   Save Table (XLS/CSV)


Extent
Work Value
72   Achievement — Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.
66   Independence — Occupations that satisfy this work value allow employs to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.
59   Working Conditions — Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.
56   Relationships — Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.
55   Recognition — Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.
51   Support — Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.

back to top

Work Needs   Save Table (XLS/CSV)


Extent
Work Need
72   Ability Utilization — Workers on this job make use of their individual abilities.
72   Achievement — Workers on this job get a feeling of accomplishment.
72   Working Conditions — Workers on this job have good working conditions.
69   Autonomy — Workers on this job plan their work with little supervision.
66   Creativity — Workers on this job try out their own ideas.
66   Variety — Workers on this job have something different to do every day.
63   Compensation — Workers on this job are paid well in comparison with other workers.
63   Moral Values — Workers on this job are never pressured to do things that go against their sense of right and wrong.
63   Responsibility — Workers on this job make decisions on their own.
63   Social Status — Workers on this job are looked up to by others in their company and their community.
59   Co-workers — Workers on this job have co-workers who are easy to get along with.
59   Recognition — Workers on this job receive recognition for the work they do.
56   Activity — Workers on this job are busy all the time.
56   Advancement — Workers on this job have opportunities for advancement.
56   Company Policies and Practices — Workers on this job are treated fairly by the company.
56   Security — Workers on this job have steady employment.
56   Supervision, Human Relations — Workers on this job have supervisors who back up their workers with management.
47   Social Service — Workers on this job have work where they do things for other people.
41   Authority — Workers on this job give directions and instructions to others.
41   Independence — Workers on this job do their work alone.
41   Supervision, Technical — Workers on this job have supervisors who train their workers well.

back to top

Related Occupations   Save Table (XLS/CSV)

27-3043.04 Copy Writers
41-3021.00 Insurance Sales Agents In-Demand
41-4011.00 Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products In-Demand
41-9022.00 Real Estate Sales Agents In-Demand
53-3031.00 Driver/Sales Workers

back to top

Education


Percentage of Respondents
Education Level Attained
56   Bachelor's degree or higher
30   Some college
14   High school or less

Source: Bureau of Labor Statistics external site survey of employees aged 25-44.